Hello and thank you for stopping by the “About Us” section!

For those who have just begun to join the ranks of anime fans and Japanese culture, or wonder whether it is worth it – doubt no more. Some will find this statement strange, but believe us: anime unites. No people are kinder and more responsive (sometimes just very deep down in their soul :)) than people watching anime. These are more than just cartoons, this is a huge culture that unites millions around the world. Do you want to be part of something bigger? Get started. Get acquainted. Communicate. And you will not regret it!

 Officially, our company ABC Anime OÜ was registered in 2016, but the activity began back in 2014, with a great desire to share what we like and one small sales area we shared with another company. Since then, we have grown tens of times in size. But how?

We are still following the principles we took as a basis initially:

  • If you do something, try to do it as well as you can.
  • Do what you love.
  • Allow yourself to be guided by principles, not the desire to earn money.
  • Personal development is primary, and then comes material development.

If you approach the matter with your soul and qualitatively, then what exactly you’re doing fades into the background. The main thing becomes HOW you do it. If you are interested and you understand your business,you will work with joy and people will always sense that. You share your energy with them, and they share your energy with you. This is the basis. These principles and thoughts, as well as the desire to convey them to all our colleagues and employees, have forced (and still push us) towards continuous development and the search for new, unique and effective ways of organizing labor. The natural consequence of this was the desire to create a Teal (evolutionary) organization, described in detail in the book “Reinventing Organizations” by Frederic Laloux. Unlike the usual paradigms and principles of internal work in organizations (see “Spiral Dynamics”), the turquoise paradigm allows you to share and convey the meaning of the organization to each employee. And as we wrote above – if you know why you work (and the reason is something more than just making money), then work becomes a pleasant part of your personal life. An interest that you are not shy about and sincerely share with others.

We still have many goals, our development has just begun and there is a long way ahead! If you are interested or have questions, then join us and write to us!

Your Anix team